Wim Hendrix was the founder of Hendrix Fabrieken N.V., a company which grew to become one of the largest private cattle, poultry and pig feed compounders in The Netherlands. His dedication to innovation and high performance remains strong in the Hisex brand, even to this day.
Wim began his career by starting businesses in animal health (Intervet) as well as layer genetics for the European market (Euribrid). Together with Ir. Guust van den Eijnden, a graduate in genetics of Wageningen Agricultural University, they believed that hybrid layers were the future. They remained determined to introduce them to the European market, despite resistance from established breeders.
Breeding programs were developed for layers (Hisex), broilers (Hybro) and pigs (Hypor). The Hisex lines demonstrated excellent egg quality.
Euribrid agreed to merge the Hisex layer breeding activities in a joint venture with Hendrix Poultry Breeders. This enabled them to expand their joint market position, to share knowledge and to create the opportunity to become the world leader in animal genetics.
In 2005 Hendrix Genetics moved into the Villa de Korver, the family house which was built by Wim de Korver in 1937.